A British car company joins the UAE real estate scene

A British car company joins the UAE real estate scene

The renowned British ultra-luxury carmaker Aston Martin, which has appeared in James Bond movies, declared its debut in the UAE’s luxury branded housing sector on Tuesday.

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A new beachfront home building called “The Astera, Interiors by Aston Martin” has been revealed on the Al Marjan islands in Ras Al Khaimah by Dar Global, a premium real estate developer listed in London.

After the successful opening of the Aston Martin Residences in Miami and other high-profile design partnerships in the US and Japan, the project, which has a total Gross Development Value of Dh900 million (.£200 million), represents the first time the Aston Martin design team has applied its expertise to real estate development in the Middle East.

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The Astera’s interiors will feature the carmaker’s characteristic fusion of high-performance precision craftsmanship and sophisticated design, and it is situated next to the much-anticipated Wynn Resort.

With completion anticipated by December 2028, the waterfront property has the ability to establish itself as a new icon in the Arabian Sea. Large one-, two-, and three-bedroom apartments as well as three-bedroom villas will be available in the development, along with the bonus of a quiet private beach.

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“The launch of this much-awaited residential property furthers our brand vision to curate a breathtaking living experience for our exclusive clientele,” stated Dar Global CEO Ziad El Chaar.

Dar Global’s proficiency in offering outstanding investment options through luxury residences for global people, along with the tradition, innovation, and design mastery of this great British label, marks yet another glorious chapter in our trajectory to success.

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“The Astera celebrates our partnership with Dar Global, bringing together two ultra-luxury lifestyle organizations with a shared passion for combining traditional craftsmanship with innovation and cutting-edge design,” said Stefano Saporetti, director of brand diversification at Aston Martin. We are really excited about the new luxury destination of Al Marjan Island, which also happens to be Aston Martin’s first real estate partnership in the Middle East. The will integrate Aston Martin’s brand to a beachside lifestyle setting and further elevate it.

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