Salman Bin Abdulaziz, the Crown Prince of Saudi Arabia and the head of the Public Investment Fund (PIF), has established ARDARA, a firm with a vision to create a premier tourist destination in the picturesque Aseer region, catering to both domestic and foreign tourists.

The PIF’s strategic plan revolves around providing unique and captivating experiences throughout the kingdom, aligning perfectly with AlWadi, an emerging urban lifestyle destination.

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This initiative is in perfect harmony with Vision 2030, which seeks to propel the nation’s economic development, enhance its wealth by diversifying investments across various sectors, and contribute significantly to non-oil GDP growth.

In accordance with the project statement, the sprawling AlWadi destination, spanning 2.5 million square meters, is set to incorporate architectural styles and characteristics inspired by the rich history and distinctive culture of the Aseer region.

The project area will encompass approximately 30% green and open space, boasting 16 kilometers of waterfront, 17 kilometers of walking and cycling trails, as well as dedicated spaces for community events and cultural activities.

True to the region’s unique identity and historical heritage, AlWadi is envisioned to comprise five distinct districts, each offering a diverse array of experiences. These districts will encompass 2,000 residence options, ranging from luxury apartments to contemporary villas, a selection of high-end hotel accommodations, as well as commercial spaces and top-quality office facilities.

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Investment Opportunities ARDARA has its sights set on a variety of economic sectors, including hospitality, arts, culture, food and agriculture, retail, and entertainment, making it a promising investment and collaboration opportunity. By 2030, AlWadi is anticipated to make a significant contribution, estimated to exceed SR19 billion to the Kingdom’s non-oil GDP, while simultaneously generating thousands of jobs for the local populace. AlWadi also plays a crucial role in fulfilling the objectives of the Aseer Development Strategy, known as “The Arabian Highland,” announced by the Crown Prince in 2021.

This ambitious project signifies Saudi Arabia’s commitment to promoting tourism, boosting its economy, and providing visitors with an unforgettable experience in the heart of the stunning Aseer region.

For more information and investment opportunities, feel free to get in touch with ARDARA.

📞 Call: +971-521730145 📧 Email: sales@nbsrealestate.co 💻 Visit: All Properties – Click Here